Apple Search Ads promo credit
When you first set up your Apple Search Ads Advanced account, we’ll automatically give you a $100 (U.S.) credit to help you get underway. You’ll see this at the top of the Billing page when you add your card.
To verify that a promo credit has been applied to your account, please visit the Billing page within Account Settings. The date of the last applied credit appears in the Promo Credit section located below your payment method details.