More downloads.
Minimal effort.

Apple Search Ads Basic brings you quality
downloads at a predictable cost.

Start

Try Apple Search Ads for free
with a 100 USD credit.1

Set your goals.
Let us do the rest.

Apple Search Ads Basic offers a quick,
easy way to promote your apps.

No expertise needed.

Getting started is easy. Simply tell us your app, the countries where you want to promote it, and your monthly budget. Our intelligent automation creates your ad and matches it to interested users.

See how

Pay only for installs.

We suggest a max cost-per-install, or use
your own. We’ll work to maximise the number of installs for your budget.

See pricing

Low time commitment.

Take just a few minutes each month to review your performance in our quick-view dashboard.

Start or stop anytime.

You can increase your budget or pause your app promotion at any time. No long-term commitment.

Apple Search Ads Basic is ideal for developers with limited time to promote their app or who don’t need all the features of Apple Search Ads Advanced. For budgets up to 10,000 USD per app, per month.

Want more control over your results?

Combine Apple Search Ads Advanced tools with your own marketing expertise.

Learn more