Apple Search Ads delivered strong impression volume, redownloads, install growth, and higher conversion rates, especially when we integrated our campaigns
with TV ads.
Optimize at the keyword level to drive performance.
“With Apple Search Ads, we were able to reach different user segments with different motivations for downloading our app,” says Septeni Account Planner Yuki Sato. “Brand campaigns helped us capture impressions on our brand terms while complementing organic growth. With competitive and category campaigns, we improved discovery among job seekers interested in similar apps.”
Broaden reach by removing audience refinements.
Integrate across channels to maximize return on ad spend.
Company Snapshot
- Timee, inc.
- Lifestyle category
- Launched in 2018
- Based in Tokyo, Japan