Reach users when they’re
Product pages — while browsing ads let you promote your app to interested users when they’re browsing different pages across the App Store. Ads appear at the top of the You Might Also Like list to users who have scrolled to the bottom of relevant product pages, actively researching apps and getting information to help them decide whether to download. Your ad can run across all relevant app categories, or you can refine the categories where it runs. Note that product pages ads aren’t currently available on the App Store in mainland China.
How ads are created
Product pages — while browsing ads are created using the assets you’ve already uploaded to your App Store product page, and feature your app name, icon, and subtitle.