Timee connects people to part-time jobs — no lengthy applications or interviews required. With Apple Search Ads, the team and their agency, Septeni, were able to optimize keyword coverage, ad relevance, and audience reach, increasing installs by 148 percent.
To grow new user acquisition and stay ahead of competing apps, the Timee team needed to increase awareness of their app among in-market job seekers. They also wanted to reengage job seekers across Japan who had previously downloaded the app but couldn’t find relevant jobs in their local areas.
Apple Search Ads delivered strong impression volume, redownloads, install growth, and higher conversion rates, especially when we integrated our campaigns
with TV ads.